To sell any commercial product, product marketing is a must. Whether there is less competition or more competition, or even no competition, if your product is not positioned in front of people regularly, you will not make the targeted sale. The same goes for apparel product marketing.

To sell fashion or apparel products, brand owners undertake an extensive marketing strategy to promote them to the buyers. invisible mannequin image service makes it easier and more effective for a business owners to promote their products.

Process of creating a Ghost Mannequin

Users can create professional-quality Apparel Photography on a Ghost Mannequin in seconds; no experience is required. The process includes:

• Image Composition: Compose mannequin image a large real-time preview on the monitor screen
• Pre-Crop: Crop Images before capture then after Snap, the crop will be auto-applied to the mannequin image Automated Image
• Capture: Capture images through mouse clicks using the Shutter Stream Product Photography Software
• Automated Image Upload: Images are automatically sent from the camera to the Shutter Stream Software for viewing, editing, and processing.
• Editing: First, we use the Magic Wand tool to batch process background removal of the dummy and shirt from the frame. Next, we use the lasso cut-out tool to cut and remove the dummy from the frame manually.
• Output: We use the Batch Save tool to batch rename, resize, and output (can output in various formats including JPG, PNG, TIFF, or RAW format).

Whether shooting apparel photography on live models, flat lay down, or on mannequins (including apparel ghost mannequin photography).

After everything is done and goos to go, the product image retouching is the last and most important thing to consider. Product photos are taken on mannequins and then edited to give the ghost look. Edited images looking like ghost images are then published on the eCommerce websites.